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Cookie Policy

Understanding our use of cookies and tracking technologies to enhance your browsing experience and improve our services.

Last updated: October 25, 2025 GDPR Compliant

Table of Contents

1. What Are Cookies 2. How We Use Cookies 3. Types of Cookies 4. Third-Party Services 5. Managing Cookies 6. Browser Settings 7. Cookie Retention 8. Policy Updates 9. Contact Information

Manage Your Preferences

Update your cookie preferences anytime to control what data we collect.

1. What Are Cookies and Tracking Technologies

Cookies are small text files that websites place on your device to store information about your preferences, settings, and browsing behavior. Along with similar technologies, they help us provide you with a better, more personalized experience.

Types of Technologies We Use

HTTP Cookies

Small text files stored by your browser containing information about your visit, preferences, and session data.

Local Storage

Browser-based storage for larger amounts of data that persists across browser sessions and tabs.

Session Storage

Temporary storage that exists only for the duration of your browser tab session.

Web Beacons (Pixels)

Tiny invisible images used to track email opens, page views, and user interactions.

JavaScript Tracking

Code that monitors user behavior, page performance, and interaction patterns on our website.

Fingerprinting

Collection of device characteristics for analytics and security purposes (used minimally and transparently).

Cookie Classifications

By Duration

  • Session Cookies: Deleted when you close your browser
  • Persistent Cookies: Remain until expiration date or manual deletion

By Origin

  • First-Party Cookies: Set directly by Zetrian
  • Third-Party Cookies: Set by external services we use

By Purpose

  • Necessary: Required for basic website functionality
  • Functional: Enhance user experience and remember preferences
  • Analytics: Help us understand website usage patterns
  • Marketing: Enable personalized content and advertising

2. How We Use Cookies

Primary Use Cases

Essential Website Functionality

  • Maintain your session and login status
  • Remember your language and region preferences
  • Enable contact forms and service requests
  • Provide security and prevent fraud
  • Load balance and optimize website performance

User Experience Enhancement

  • Remember your cookie consent choices
  • Customize content based on your interests
  • Provide personalized service recommendations
  • Remember your contact information in forms
  • Adapt website layout to your device type

Analytics and Performance Monitoring

  • Track website usage and popular content
  • Monitor website performance and loading times
  • Identify technical issues and errors
  • Understand user journey and behavior patterns
  • Measure effectiveness of our content and design

Marketing and Communication

  • Track the effectiveness of marketing campaigns
  • Provide relevant service recommendations
  • Measure conversion rates and goal completions
  • Enable social media sharing functionality
  • Deliver targeted content and offers

Legal Basis for Cookie Use

Consent

For non-essential cookies, we rely on your explicit consent obtained through our cookie banner and preference center.

Legitimate Interest

Essential cookies are necessary for website functionality and security, representing our legitimate business interest.

Contractual Necessity

Some cookies are required to deliver services you've requested, such as contact forms and project consultations.

3. Detailed Cookie Categories

Essential Cookies

Always Active

These cookies are strictly necessary for the website to function and cannot be disabled. They are usually set in response to actions you take that amount to a request for services.

Session Management

Purpose: Maintain user session across page visits

Duration: Session (deleted when browser closes)

Data Stored: Session ID, timestamp, basic preferences

Security Cookies

Purpose: Protect against fraud and security threats

Duration: 24 hours to 30 days

Data Stored: Security tokens, anti-fraud identifiers

Load Balancing

Purpose: Distribute traffic efficiently across servers

Duration: Session

Data Stored: Server routing information

Functional Cookies

Manageable

These cookies enable enhanced functionality and personalization. They may be set by us or third-party providers whose services we've integrated into our website.

Preference Management

Purpose: Remember your settings and preferences

Duration: 1 year

Data Stored: Language, region, accessibility preferences

Form Assistance

Purpose: Pre-fill forms with previously entered information

Duration: 90 days

Data Stored: Name, email, company (encrypted)

Content Customization

Purpose: Show relevant content based on interests

Duration: 6 months

Data Stored: Service interests, industry focus

Analytics Cookies

Manageable

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously.

Google Analytics

Purpose: Website traffic and behavior analysis

Duration: 2 years (configurable)

Data Stored: Page views, session duration, traffic sources

Provider: Google LLC

Performance Monitoring

Purpose: Monitor website speed and performance

Duration: 30 days

Data Stored: Load times, error rates, user agent

Heat Mapping

Purpose: Understand user interaction patterns

Duration: 1 year

Data Stored: Click patterns, scroll behavior, mouse movements

Marketing Cookies

Manageable

These cookies track visitors across websites to deliver relevant advertisements and measure campaign effectiveness.

Conversion Tracking

Purpose: Measure effectiveness of marketing campaigns

Duration: 90 days

Data Stored: Campaign source, conversion events

Retargeting

Purpose: Show relevant ads on other websites

Duration: 180 days

Data Stored: Pages visited, interests, demographic data

Social Media Integration

Purpose: Enable social sharing and tracking

Duration: Varies by platform

Data Stored: Social interactions, shared content

4. Third-Party Services and Cookies

We work with trusted third-party service providers who may set their own cookies when you visit our website. Here's detailed information about these services:

Google Services

Analytics & Marketing

Services Used

  • Google Analytics 4 - Website analytics and reporting
  • Google Ads - Conversion tracking and remarketing
  • Google Tag Manager - Tag and script management
  • reCAPTCHA - Spam and bot protection

Data Processing

  • IP addresses (anonymized)
  • Device and browser information
  • Website interaction data
  • Demographic information (when available)
Google Privacy Policy Opt-out Options

Social Media Platforms

Social Integration

Platforms Integrated

  • LinkedIn - Professional networking and B2B marketing
  • Facebook/Meta - Social sharing and advertising
  • Twitter - Content sharing and engagement
  • Instagram - Visual content and brand presence

Functionality Provided

  • Social login options
  • Content sharing buttons
  • Embedded social media content
  • Social advertising and retargeting

Communication Tools

Customer Support

Services Integrated

  • Email marketing platforms
  • Live chat and support widgets
  • Calendar scheduling tools
  • Video conferencing integration

Data Collection

  • Contact information and communication preferences
  • Chat transcripts and support interactions
  • Meeting scheduling and attendance data
  • Email engagement metrics

Performance and Security

Technical Infrastructure

Services Used

  • Content Delivery Networks (CDN)
  • Website performance monitoring
  • Security and DDoS protection
  • Error tracking and reporting

Technical Data Collected

  • Website performance metrics
  • Error logs and debugging information
  • Security threat detection data
  • Network and server performance data

Third-Party Cookie Management

Important Notice

While we can control our own cookies through our preference center, third-party cookies are governed by the respective service providers' privacy policies. We recommend reviewing their policies and using their opt-out tools when available.

Industry Opt-Out Resources

  • Digital Advertising Alliance Opt-Out
  • European Interactive Digital Advertising Alliance
  • Network Advertising Initiative Opt-Out

5. Managing Your Cookie Preferences

Zetrian Cookie Preference Center

Granular Control

Our preference center allows you to:

  • Enable or disable specific cookie categories
  • View detailed information about each cookie type
  • Update your preferences at any time
  • See which cookies are currently active
  • Download a record of your preferences

Quick Actions

Cookie Preference Categories

Essential Cookies

Always On

Required for basic website functionality. Cannot be disabled.

Functional Cookies

Optional

Enhance your experience with personalized features and preferences.

Analytics Cookies

Optional

Help us understand website usage and improve our services.

Marketing Cookies

Optional

Enable personalized content and relevant advertising.

Consent Management

Your Consent Rights

  • Withdraw Consent: Change your mind at any time through the preference center
  • Granular Control: Choose exactly which cookies you want to allow
  • Clear Information: Understand what each cookie category does before deciding
  • Easy Access: Find cookie settings through our footer link or preference center
  • No Penalty: Rejecting non-essential cookies won't affect core website functionality

6. Browser-Specific Cookie Management

In addition to our preference center, you can manage cookies directly through your browser settings. Here's how to do it in popular browsers:

Google Chrome

Desktop Instructions

  1. Click the three-dot menu in the top-right corner
  2. Select "Settings"
  3. Click "Privacy and security" in the left sidebar
  4. Select "Cookies and other site data"
  5. Choose your preferred cookie settings
  6. Use "See all site data and permissions" for specific sites

Mobile Instructions

  1. Open Chrome app and tap three-dot menu
  2. Go to Settings > Privacy and security
  3. Tap "Cookies and site data"
  4. Select your preferred settings

Mozilla Firefox

Desktop Instructions

  1. Click the hamburger menu (three lines) in the top-right
  2. Select "Settings"
  3. Click "Privacy & Security" in the left panel
  4. Find the "Cookies and Site Data" section
  5. Click "Manage Data" to see stored cookies
  6. Use "Clear Data" or "Manage Permissions" as needed

Enhanced Tracking Protection

Firefox offers built-in tracking protection with Standard, Strict, or Custom settings to block various types of trackers and cookies.

Safari (macOS)

Desktop Instructions

  1. Open Safari and click "Safari" in the menu bar
  2. Select "Preferences"
  3. Click the "Privacy" tab
  4. Choose your cookie and tracking settings
  5. Use "Manage Website Data" to see stored data

Intelligent Tracking Prevention

Safari automatically blocks many third-party trackers and includes features like cross-site tracking prevention.

Microsoft Edge

Desktop Instructions

  1. Click the three-dot menu in the top-right corner
  2. Select "Settings"
  3. Click "Cookies and site permissions" in the left panel
  4. Select "Cookies and site data"
  5. Configure your cookie preferences
  6. Use "See all site data and permissions" for details

Tracking Prevention

Edge offers Basic, Balanced, and Strict tracking prevention levels to control how much tracking is blocked.

Mobile Browser Settings

iOS Safari

  1. Open Settings app on your iPhone/iPad
  2. Scroll down and tap "Safari"
  3. Find "Privacy & Security" section
  4. Toggle "Block All Cookies" or "Prevent Cross-Site Tracking"

Android Chrome

  1. Open Chrome app
  2. Tap three-dot menu > Settings
  3. Go to Privacy and security > Cookies and site data
  4. Choose your preferred settings

Private/Incognito Mode

All major browsers offer private browsing modes that:

  • Don't save cookies, browsing history, or form data
  • Clear all data when the private session ends
  • Provide enhanced privacy but may limit website functionality
  • Still allow websites to collect data during the session

7. Cookie Retention and Data Storage

Cookie Retention Periods

Session Cookies

Duration: Deleted when browser session ends

Purpose: Temporary functionality during your visit

Examples: Shopping cart contents, form data, security tokens

Short-Term Persistent Cookies

Duration: 24 hours to 30 days

Purpose: Remember recent preferences and activities

Examples: Language settings, recent searches, security preferences

Medium-Term Persistent Cookies

Duration: 30 days to 1 year

Purpose: Enhance user experience over multiple visits

Examples: User preferences, analytics data, functional settings

Long-Term Persistent Cookies

Duration: 1 to 2 years maximum

Purpose: Long-term analytics and marketing effectiveness

Examples: Marketing attribution, long-term behavior analysis

Data Storage and Security

Encryption and Protection

  • Sensitive cookie data is encrypted using industry-standard methods
  • Secure transmission protocols (HTTPS) protect data in transit
  • Regular security audits ensure protection standards
  • Access controls limit who can view cookie data

Data Minimization

  • We collect only necessary data for specified purposes
  • Cookie data is automatically purged when no longer needed
  • Regular reviews ensure compliance with retention policies
  • User requests for data deletion are processed promptly

Cookie Cleanup and Management

Automatic Cleanup

Our systems automatically:

  • Delete expired cookies according to their set duration
  • Remove cookies when users withdraw consent
  • Clean up orphaned or unused cookie data
  • Purge data from deactivated services or integrations

Manual Cleanup Options

Users can manually clear cookies by:

  • Using our preference center to withdraw consent
  • Clearing cookies through browser settings
  • Contacting us directly for specific data removal
  • Using browser private/incognito mode for temporary sessions

8. Policy Updates and Changes

How We Handle Policy Changes

Notification Process

When we make changes to this Cookie Policy, we will:

  • Update the "Last Updated" date at the top of this page
  • Display a notification banner on our website for significant changes
  • Send email notifications for material changes affecting your rights
  • Provide a summary of key changes in plain language
  • Re-request consent for new cookie types or purposes when required

Types of Changes

Minor Updates

Small clarifications, contact information updates, or formatting improvements that don't affect your rights or our practices.

Notification: Updated date only

Standard Updates

Changes to cookie descriptions, retention periods, or third-party service information that may affect your experience.

Notification: Website banner and updated date

Material Changes

New cookie types, changed purposes, different data sharing practices, or other significant modifications affecting your privacy.

Notification: Email notification, website banner, and new consent request

Staying Informed

How to Stay Updated

  • Regular Reviews: Check this page periodically for updates
  • Email Alerts: Subscribe to our newsletter for policy notifications
  • Browser Bookmarks: Bookmark this page for easy access
  • RSS Feeds: Follow our legal updates RSS feed (if available)

Version History

We maintain records of previous policy versions and major changes. Contact us if you need information about specific historical versions or changes.

Your Rights After Changes

Continued Use and Consent

After we notify you of changes:

  • Continued Use: Using our website after notification means you accept the updates
  • Withdrawal Rights: You can always withdraw consent or adjust preferences
  • Questions Welcome: Contact us if you have concerns about any changes
  • Granular Control: Use our preference center to maintain your desired settings

9. Contact Information and Support

Cookie and Privacy Team

Email: cookies@zetrian.com

Response Time: Within 48 hours for cookie inquiries

Specializes in: Cookie management, consent issues, technical questions

General Support

Phone: +352 621 420 750

Email: hello@zetrian.com

Hours: Monday-Friday, 9AM-6PM CET

Data Protection Officer

Email: privacy@zetrian.com

Postal Address: Zetrian, Data Protection Officer, Available upon request

For: Formal privacy complaints and data protection matters

Technical Support

Website: https://zetrian.com

Support Portal: Available 24/7 for cookie-related technical issues

Live Chat: Available during business hours

Frequently Asked Questions

How do I completely disable all tracking cookies?

Use our preference center to disable all non-essential cookies, then configure your browser to block third-party cookies. Consider using browser extensions that block tracking scripts for additional protection.

Will disabling cookies affect website functionality?

Essential cookies cannot be disabled as they're required for basic functionality. Disabling other cookies may limit personalization and some features but won't break core website functions.

How often should I review my cookie preferences?

We recommend reviewing your preferences every 6 months or when you notice changes in website behavior. You'll also be notified of any significant policy changes that may affect your choices.

Can I request a copy of all data collected through cookies?

Yes, under GDPR you have the right to access personal data we've collected, including through cookies. Contact our privacy team with a formal data access request.

Additional Resources

Related Policies and Information

  • Privacy Policy - Comprehensive privacy practices
  • Terms of Service - Website usage terms
  • GDPR Information - Your data protection rights
  • All About Cookies - General cookie information

Regulatory Authorities

If you have unresolved concerns about our cookie practices, you may contact your local data protection authority:

Find Your Local Data Protection Authority
European Data Protection Authorities
International Privacy Resources

Our Commitment to Transparency

We believe in clear, honest communication about our cookie practices. This policy is written in plain language to help you make informed decisions about your privacy. If anything is unclear, please don't hesitate to contact us for clarification.

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